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ADTA was established in 2004 under the Government of Abu Dhabi's economic diversification strategy. ADTA's Executive Management team approached JSA MassMedia with a requirement for a sophisticated digital multimedia tool for use during formal presentations to a variety of audiences.
Working closely with key stakeholders and utlising the extensive knoweldge gained from previous work in the region JSA MassMedia were able to deliver a multimedia presentation tool.
The multimedia presentation tool is a visually rich yet understated application which allows ADTA Management to undertake presentations with greater ease and less hassle than traditional PowerPoint presentation methods.
A key feature of the tool was the design and subsequent adopting of a more stylish graphic interface that is aligned with ADTA's branding guidelines.
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